After Apple announced a change to their App Store guidelines last month several moves have been made to get streaming service to iOS. Now, Amazon Luna which is a streaming service just like xCloud and Google Stadia want to use the web to stream games to iOS users by bypassing the App Store guidelines and Microsoft is doing the same.
Apple previously said it doesn’t allow game streaming service apps such as xCloud or Google Stadia because it’s unable to review each game on the platform — but when the company made changes to its App Store guidelines — Apple made it clear that developers must individually submit their games as separate apps using their streaming tech, and Microsoft wasn’t happy about it.
Apple says game streaming services like xCloud and Google Stadia are free to create a catalog-style app that collects and links out to all of these individuals.
Apple mentioned that a company with a game streaming service could use the web as means to reach more users — with this development, Microsoft wants to bring its xCloud game streaming service to iOS, and using this would bypass Apple App Store guidelines. We’re still hoping Google might do the same.
In a meeting on October 7th, Microsoft gaming chief Phil Spencer told employees that the company is planning to bring Xbox Game Pass to the Apple iOS ecosystem with the iPhone and iPad, and the company is targeting early 2021 for the release of its web browser-based solution for xCloud. “We absolutely will end up on iOS,” said Spencer during the meeting with the employee, and this was stated according to the people familiar with the matter.